the best in in-store e-commerce, and vice versa!

“Customer centricity”: is now a reality in the service of sales performance Customer behavior has changed over the past two years. For 80% of the retailers surveyed, more than half of their customers changed their buying habits in a sustainable way. Also the notion of “customer centricity”, which has been virtually invisible in practice for … Read more

E-commerce: Morocco can and should do better

The future of e-commerce on the African continent should not be projected, despite the barriers inherent in its establishment, such as connectivity or infrastructure. In addition to the first African unicorn Jumia, the Alibaba juggernaut is increasingly living in Africa. In Morocco, as elsewhere, e-commerce activity continues to grow, according to a report by the … Read more

conversion rate, average basket, page views per session …

As every year, Contentsquare presents its report Digital Experience Benchmark providing market insight through user sessions around the world. It brings together 1 year of data collected on more than 3,800 websites, in 25 different countries (including France), and approximately 14 major industries. Focus on conversion and innovation. Learn more about Contentsquare Forced buying remains … Read more

How open banking helps increase e-commerce

Although the pandemic has further accelerated the generation of online sales, open banking has revolutionized payment and provided innovative solutions to e-merchants. The pandemic has undeniably accelerated the growth of e-commerce: among those under 35, a third of consumption is now done online according to the BPCE Digital & Payments Barometer. In 2021, the French … Read more

Become an e-commerce manager: training, opportunities, salary …

Are you hesitant between marketing, commerce, IT and communication? The job of the e-commerce manager will make your choice easier. In managing the company’s increasing online sales and turnover, the e-commerce manager must really combine sales, web development and digital communication strategies to succeed in their mission. The e-commerce manager has dual skills in marketing … Read more

What are the trends and changes in e-commerce?

Online businesses have proliferated in recent years. The Covid-19 pandemic also brought many brands and physical selling points towards e-commerce. According to information from sendcloud, 36% of consumers in Europe are considering using online shopping after Covid-19. Traditional traders, meanwhile, recorded a 60% drop in sales. A Euromonitor International industry survey found that 72% of … Read more

Marketing Specialist, e-commerce (contract) | Sobeys

Sobeys Marketing specialist, e-commerce (contract) Reference: 167545 Duration: Temporary, full time Location: 11 281 Albert-Hudon, Montreal North Application number: 167545 Our team of 134,000 employees, affiliates and franchisees have a common desire: to deliver exceptional shopping experiences and premium food to all of our customers. Our mission is to improve the lives of families, communities … Read more

Sofrilog aims to be a major player in refrigeration distribution

For the return of the annual face -to -face conference after two years of pandemic, Rui Pereira, CEO of Sofrilog spoke about the stability of the refrigerated logistics and transportation specialist. A resistance allowed by its multi-activity and multi-customer positioning (the latter is shared at 40% in mass distribution, 40% in the food industry and … Read more